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Published on Monday, 18 November 2013

BCI ups target, questions remain on uptake

Written by Brett Mathews

pilesUTRECHT – The Better Cotton fast-track programme has upped its production target from 1 to 1.5 million tonnes of fibre by 2015. However, uptake of Better Cotton remains stubbornly low, and growing consumption must surely be now made a priority to ensure the long-term sustainability of the programme.


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