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FRANKFURT— Adidas has launched a new three-year research programme which will aim to develop sports apparel that can be endlessly recycled, uses no chemical adhesives and creates no waste. The project, which has funding from the European Union, will bring in experts from several different industries with the goal of developing a "super-material" which can be used for performance sports gear. The resulting sports apparel will – in theory – be capable of being broken down and re-moulded repeatedly.

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