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Published on Thursday, 03 February 2011

Beijing launches Cotton China label

Written by John Mowbray

BEIJING – The China Cotton Association has launched a new ‘Cotton China’ promotional campaign which aims to improve both the quality and environmental profile of China’s cotton sector. China Cotton logo

As part of this campaign, the China Cotton Association (CCA) has registered a new ‘Cotton China’ trademark using an illustrated cotton bud on a green background to market the concept of ‘high-quality, pure cotton and environmental protection’ through the use of a new logo.