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Published on Friday, 08 June 2012

Drive to boost Fairtrade uniform sales

Written by Haydn Davis

LONDON - A new campaign to boost sales of Fairtrade cotton uniforms before the start of the new school year in September is being launched today in the UK.

The Fairtrade Foundation’s ‘Step Back to School in Fairtrade Cotton initiative will work with high street retailer Marks & Spencer and school uniform suppliers Koolskools, Cotton Roots, David Luke and Makara to encourage more retailers and independent school wear buyers to stock Fairtrade cotton schoolwear.