Fashion Positive

SAN FRANCISCO – Fashion companies including G-Star RAW, Stella McCartney, Bionic Yarn, and Loomstate have joined a new programme which works to help clothing brands, designers and suppliers continuously improve the sustainability credentials of their apparel. Fashion Positive, created by the Cradle to Cradle Products Innovation Institute aims to tackle issues including manufacturing equipment modernisation, sustainable material sourcing, safe conditions for workers, and increased collaboration.

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