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Published on Monday, 15 February 2016

Hunkemöller launches upcycling initiative

Written by John Mowbray

image: I:Collect

AMSTERDAM – Dutch lingerie brand Hunkemöller has launched a new upcycling initiative which will see customers returning used clothing to its stores in return for a ten per cent discount on their next purchase. The take-back programme is being run in collaboration with I:Collect and is operating in all Hunkemöller's Netherlands stores.

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