SYDNEY – The head of Australian Wool Innovation (AWI), one of the most powerful wool organisations in the world, has said that journalists who fail to give the AWI a "fair go" will be "placed into isolation." The implication that non-compliant journalists will be ostracised comes at a time when the Australian wool industry remains under some pressure to address the controversial practice of mulesing, the process of removing folds of skin from the tail area of a sheep, intended to reduce fly strike – a crippling condition which causes intense suffering if left untreated.