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VANCOUVER – B Corp certified brand Tentree, which has set the lofty target of planting one billion trees by 2030, is approaching the launch of its latest product – a backpack made entirely from recycled materials; apart from minor cork accessories which are said to be entirely biodegradable.

As its name suggests, central to the company’s business model is that for every product sold ten trees are planted; with a unique code being created for every transaction, customers can see exactly where trees are planted due to their purchase.

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