AMSTERDAM – Project Cece says that it is setting out to make ethical fashion more accessible to consumers. The start-up uses an online aggregator to collect products from ‘sustainable’ clothing brands, helping shoppers to make fair choices more easily.

The project is currently active in the Netherlands and Germany, and has recently received funding from ASIF Ventures, a student-run VC which invests in young and student entrepreneurs. Project Cece says that with the new funding, it is now preparing to launch in the United Kingdom.

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