LONDON – Fashion retailer ASOS has launched its first circular collection of garments and accessories, all of which have been made to comply with eight pre-defined design principles.
The collection demonstrates the company’s commitment to a circular economy, as back at the Copenhagen Fashion Summit in 2018 it pledged to train all its designers on circular design by 2020. With this insight then, all products in the range integrate recycled content, have been designed to mitigate waste and boast a mono-material make-up to better enable upcycling opportunities.
