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TEL AVIV - Israeli agricultural-tech start-up Agritask Ltd has been named the winner of the Better Cotton Initiative's global challenge for sustainable farming innovations.

Agritask offers a customisable mobile app which allows farmers to adopt digital solutions intuitively in a way that works for them, and enables remote monitoring via satellite and virtual weather stations.

Arsira Thumaprudti, head of business development at Agritask, commented: “We are proud to work with global leaders in sustainability such as BCI.

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