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NECKARSULM - German discounter Lidl has boosted the Cotton made in Africa (CmiA) initiative by making it the primary source of its pledge to use only sustainable cotton in its own textile brands by 2022.

Lidl has been a CmiA partner since February 2020 but the new commitment will substantially increase its purchase volume, promoting socially and environmentally sustainable cotton production in Sub-Saharan Africa.

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