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LONDON – British retailer John Lewis has announced plans to fund a three-year programme led by the Sustainable Fibre Alliance (SFA), which will centre on training cashmere producers in Mongolia. 

The initiative will first address animal welfare best practices, before it’s broadened to encompass biodiversity and the long-term prospects of herders in the country, stretching to China’s Inner Mongolia region.  

Marija Rompani, partner and director of ethics and sustainability for the John Lewis Partnership, said: “It’s very important to us and our customers that all of the raw materials in our products are sourced in a way that’s good for the animals, land and people involved in their production. We have committed to ensuring all key raw materials in our own-brand products will be from sustainable or recycled sources by 2025.”  

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