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BERLIN - European online retailer Zalando has published a new report in which it considers how best to close the gap between the attitudes and behaviours of fashion consumers on sustainability.

Entitled 'It Takes Two: How the Industry and Consumers Can Close the Sustainability ‘Attitude-Behavior Gap’ in Fashion', the report aims to share insights and makes a series of recommendations.

Zalando says it has used the findings to launch a new service on its website which allows customers to search for fashion according to the sustainability values they most care about.

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