GLENDALE — Garment label manufacturer Avery Dennison has teamed up with LA-based garment recycler Ambercycle to launch a new digital care label which aims to increase circularity.
The label features a QR code that links to an app which details how that specific garment was produced, how it should be cared for and ultimately disposed of so that it can be recycled.
It allows for traceability and transparency across the supply chain, and can provide new digital revenue streams for brands as additional products can be marketed to consumers via the app.
Already have an account? Log In
Recommended
Most Popular
Latest Magazine
Features
Why China’s new wastewater standard is only one part of a broader shift spanning environmental law
As Brussels switches on its product passport registry, fashion’s supply chain data gaps threaten a bumpy rollout
As green claims face closer regulatory scrutiny liability no longer sits solely with the brands
News
Preview of our Textile Standards & Legislation Guide
China’s strengthened rules make officials personally accountable for serious environmental damage
New process to strip reactive dyes from cotton could benefit textile-to-textile recycling
Opinion
European factory closures show costs, geography and demand decide which materials survive
Other publications from MCL News & Media
