HERZOGENAURACH – Sportswear giant Puma has announced a partnership with environmental non-profit Canopy.
Puma has become a signatory to both the CanopyStyle and Pack4Good initiatives, which ensure more sustainable raw material sourcing practices in the world’s forests.
“Forests play a key role as carbon sinks and water reservoirs,” noted Stefan Seidel, head of corporate sustainability at Puma. “With our new forestry policy, we will ensure that Puma is part of the solution to protect ancient and endangered forests around the world.”