Social Media
Log in

Register Subscribe

NEW YORK — Fashion company Ralph Lauren reportedly hopes to have developed technology that will enable its customers to dye their own clothes in its flagship stores by next year.

The project was developed with materials science leader Dow as part of a wider programme to create a sustainable new cotton dyeing system for the entire industry.

Ralph Lauren reportedly believes in-store dyeing could also be a good way of encouraging customers to come back into its shops following coronavirus lockdowns.

BACK ISSUE ARCHIVE
OTHER PUBLICATIONS FROM MCL NEWS & MEDIA

Interested in advertising?

Simply give us a call

Sales: +44 1977 708488

Or if you prefer email, click on the button below and we'll get back to you asap