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COPENHAGEN/NEW YORK – Luxury fashion brand Ralph Lauren (RL) has announced its new initiative by which it will enable past and future RL products to live on responsibly by 2030.

Unveiled during Global Fashion Agenda's Global Fashion Summit in Copenhagen, the new ‘Live On’ promise is part of the company’s previously announced 'Timeless by Design' approach to ensuring its philosophy of timelessness is embedded from inspiration through to products' every use and re-use across generations.

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