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ZURICH – Swiss traceability solutions provider Haelixa says it has successfully used its DNA tracing technology to trace Egyptian cotton from original source to finished garment.

Haelixa carried out the work as part of the United Nations Economic Commission for Europe (UNECE) 'Sustainability Pledge' initiative to help fashion brands improve transparency and traceability in their complex global value chains.

The company said it was proud to be part of a group of experts that was developing policy recommendations and conducting projects with key industry players to set traceability benchmarks and later develop them into standards.

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