This webinar co-hosted by experts from the İTKİB (Istanbul Textile and Apparel Exporters’ Association) and the IAF (International Apparel Federation), explores how regulations, innovative practices, and collaboration can drive sustainable transformation in the global textile sector.
This session features Pascale Moreau, founder and managing director of Ohana Public Affairs, who discusses the impact of the European Green Deal on brands and retailers, emphasising that Turkish manufacturers can gain a competitive edge by aligning with these regulations early.
Ebru Debbağ, representing Soorty Enterprises, shares details of the denim producer’s approach to water recycling, digital sampling to reduce waste, and its cradle-to-cradle certification showing how financial institutions are linking sustainability performance to loan costs.
Meanwhile, İsmail Kolunsağ, board member of İTKİB and vice president at Euratex, highlights Turkey’s alignment with EU sustainability standards and its advantage in offering shorter supply chains.
The webinar concluded with discussions on upcoming policies, carbon border taxes, and the need for a level playing field in global markets.





