EOG demands more backing for Outdoor 2025 trade fair

The European Outdoor Group which numbers 145 brands, retailers and suppliers to the outdoor apparel, footwear, and gear market has called upon the industry to back its upcoming Munich trade show – or watch it falter.

A statement released today from EOG interim managing director Scott Nelson, said that although there are over 150 committed brands and outspoken retailer support for the (Outdoor) concept, he wants much more industry commitment to the event.“We cannot coerce the remaining brands to stand up and be counted among their peers, but make no mistake, if the show falters, it will not be because of a lack of concept, communication, innovation, support from peers, support from retailers, or brute effort.”