LOS ANGELES – Canopy has announced the addition of multiple new fashion brands to its CanopyStyle initiative on Earth Day.  Outdoor brand Eddie Bauer, US clothing brand and retailer Guess, Puerto Rico-based Valija Gitana and specialty retailer AEO Inc.’s brands American Eagle and Aerie have all been added to Canopy’s ranks.

This recent surge has taken the total number of participants in the initiative to over 175, representing more than US$250 billion in market share.

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