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WAREGEM - Circular fibre firm PurFi's upcycling ambitions could lead to the company turning 25,000 tonnes of waste into virgin quality textiles annually within two years, according to CEO Joy Nunn.

The company, which operates a textiles sorting and upcycling system, recently confirmed a new partnership with industry stalwart Concordia Textiles, a joint venture that could be a catalyst for broader collaborative workings in the industry.

It means PurFi can access vast quantities of pre-production waste left unused by Concordia to substantially scale up its own efforts in a pioneering move that holds bold ambitions of eventually rejuvenating as much as ten billion pounds of fibre a year.

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