Social Media
Log in

Register Subscribe

BRANDE – Danish fashion brand Bestseller is partnering with the Pakistan-based denim mill Artistic Milliners to increase its use of organic, ethically-sourced cotton.

The partnership will make use of the Milliners Cotton Organic Project, which includes traceability from farm to factory, to supply cotton for Bestseller's Jack & Jones brand.

Bestseller is providing funding for the initiative and in return will have access to a share of its cotton. Its interest in the programme was reportedly triggered by its emphasis on fibre traceability.

BACK ISSUE ARCHIVE
OTHER PUBLICATIONS FROM MCL NEWS & MEDIA

Interested in advertising?

Simply give us a call

Sales: +44 1977 708488

Or if you prefer email, click on the button below and we'll get back to you asap