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HERZOGENAURACH – Sportswear giant Puma has launched a new pilot initiative through which existing football jerseys will be chemically recycled to produce new t-shirts.

The firm’s Re:Jersey project will be conducted in partnership with Spanish recycler Gaiker, textile manufacturer Antex and Turkish garment producer SLN.  

“With the Re:Jersey project, we wanted to develop ways to reduce our environmental impact, respect resources and reuse materials,” said Howard Williams, director of apparel technology at Puma. “The insights we gained will help us develop more circular products in the future.”

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