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OPINION – The Woolmark Company’s ongoing campaign against synthetic textiles appears to be full of contradictions 

A recent LinkedIn post by Livia Firth, the co-founder and creative director of the Eco-Age PR and lobbying agency, on a new campaign from one of her company’s clients, the Woolmark Company, raised eyebrows in the Ecotextile News office. 

OPINION – The Woolmark Company’s ongoing campaign against synthetic textiles appears to be full of contradictions 

A recent LinkedIn post by Livia Firth, the co-founder and creative director of the Eco-Age PR and lobbying agency, on a new campaign from one of her company’s clients, the Woolmark Company, raised eyebrows in the Ecotextile News office. 

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