LVMH’s business media ownership under fire

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A new Guardian report alleges that LVMH boss Bernard Arnault is tightening his grip on the French business press, prompting renewed concern over media plurality and corporate influence by the world’s largest luxury group.

It says LVMH already wields vast soft power through its portfolio of brands and advertising spend and is under fire from journalists’ unions in France for buying up almost all the country’s business and economic press.

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