ARTEIXO – Fashion brand Zara, of the Inditex Group, has announced the launch of a capsule collection made entirely from Circulose, the recycled fibre of Swedish innovator Renewcell.
Renewcell's patented technology dissolves garments with high cellulosic content into a pulp which can then be used to yield virgin-equivalent raw material to make new clothing.
“Collaborations with such global brands, bring our vision to change fashion at scale to life, and our rapid growth would not be possible without partners like Zara joining this shift. We are delighted to reveal this collection made with Circulose as the latest step in our ongoing collaboration,” said Patrik Lundström, CEO of Renewcell.
