SYDNEY – Australian fashion retailer The Iconic has expanded its partnership with circular solutions provider AirRobe to facilitate the resale, rental and recycling of previously purchased items.
The pair had teamed up last year to enable The Iconic’s customers to immediately add new purchases to the AirRobe platform, which they could revisit in future should they want to dispose of their clothing.
Now, even if consumers hadn’t initially used the AirRobe widget at check-out, they can leverage the company’s services to extend the lifespan of unwanted items.
