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HANGZHOU - Swedish fashion giant H&M, which was at the centre of a Chinese backlash against western boycotts of Xinjiang cotton over forced labour concerns, has been reinstated on Alibaba's Tmall commerce platform.

H&M was dropped by Tmall, and other online shopping platforms in China, last year after publicly pledging not to source cotton from Xinjiang - which meets a fifth of global demand - over fears about the use of forced labour by Uyghur Muslim prisoners.

The Swedish company, which previously said its commitment to China remained "strong" and pledged to "find a way forward", today declined to comment to Ecotextile News on what had led to its return to Tmall which has more than 500 million active users.

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