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SAN FRANCISCO - Denim giant Levi's is expanding its use of plant-based indigo dyes in the latest collection of its 'WellThread' series of products which claim reduced environmental impact.

The fall/winter 2022 WellThread collection features a new denim developed in partnership with US manufacturer Cone Mills which is made using the darkest natural indigo shade they’ve ever produced.

The natural plant-based dye is applied using techniques that require less water and fewer chemicals, according to Levi's which says the collection is another step in its pursuit of sustainability.

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