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ISLAMABAD - The Better Cotton initiative has signed a memorandum of understanding (MoU) with Net Zero Pakistan (NZP) to promote sustainability on cotton farms across the country and explore ways in which carbon emissions can be reduced. 

Net Zero Pakistan, a coalition of national companies, public institutions and sectoral experts, was launched in 2021 by the Pakistan Environmental Trust with a goal to ensure that Pakistan’s carbon emissions do not exceed the amount absorbed by the atmosphere by 2050. 

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