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JYVÄSKYLÄ - Fashion brand Jack & Jones, part of the Bestseller Group, and Spinnova have launched a t-shirt made from the latter’s fibre from textile and agricultural waste without the use of potentially harmful chemicals.

The launch will come as a welcome relief to the Scandinavian textile fibre innovator, which last month launched a cost-cutting review on the back of disappointing financial results for 2023 which saw revenues plummet and losses soar.

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