Textile circularity could backfire, study warns

BIRMINGHAM - Circular innovations in the textiles and clothing industry can trigger a “backfire rebound effect” where production and consumption rise, wiping out any environmental gains, according to a new study.

Researchers Erez Yerushalmi and Krishnendu Saha, from Birmingham City University, say such innovations can generate a 155% rebound which actually increases, rather than reduces, impacts.