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VANCOUVER – Environmental non-profit Canopy has announced that Walmart US, Walmart Canada and Sam’s Club, a chain of retail warehouses owned by Walmart, have joined its CanopyStyle initiative.

The companies have committed to protecting ancient and endangered forestry by ensuring their suppliers adopt lower impact alternatives such as recycled textiles and agricultural residues.

Nicole Rycroft, Canopy’s executive director, hailed Walmart’s decision as a “game-changer” and said: “Their commitment will turbocharge the transformation of the viscose supply chain to protect forests and draw next generation alternatives to the market at scale.”

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