STOCKHOLM – Swedish fintech company Klarna has linked up with fashion sustainability rating platform Good On You to help its customers make more informed decisions about the environmental impact of the products they buy.
Klarna, which offers a popular buy-now pay-later service to online shoppers, is making use of Good On You’s expertise to offer curated ‘Sustainable Collections’, currently featuring 23 clothing brands on the Klarna app.
The company says the collections are designed to “bring greater transparency about sustainable apparel to consumers, helping them to discover and make informed shopping decisions with actionable insights”.
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