Lululemon narrows targets as accountability grows

VANCOUVER – Apparel sustainability has entered a new phase in which brands must demonstrate progress against their commitments and show how the work strengthens their businesses, according to Lululemon’s Noel Kinder.

Speaking at the Textile Exchange conference in Vancouver on 14th October, the senior vice-president of sustainability said more conservative investor sentiment, geopolitical volatility and regulatory scrutiny were shifting the emphasis from ambitious announcements to implementation.