OVS turns focus to locally produced cotton

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VENICE – Italian fashion brand OVS has renewed its partnership with DNA-marking specialist Haelixa to enhance the traceability of its use of cotton grown in Italy.

The partnership claims to deliver comprehensive cotton traceability for OVS’s apparel collections, providing its customers with the assurance that the cotton used is ethically, sustainably, and locally sourced.

VENICE – Italian fashion brand OVS has renewed its partnership with DNA-marking specialist Haelixa to enhance the traceability of its use of cotton grown in Italy.

The partnership claims to deliver comprehensive cotton traceability for OVS’s apparel collections, providing its customers with the assurance that the cotton used is ethically, sustainably, and locally sourced.

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