CALIFORNIA – Workers’ rights organisation Remake has questioned the motives of fashion brands in the secondhand apparel market, suggesting their services focus on “creating an additional avenue for revenue” rather than promoting circularity.
Becca Coughlan, Remake’s transparency manager, describes true circularity as “scaling virgin production (and therefore consumption) way back and replacing it with services and behaviours that extend the use-phase of garments as much as possible.”
She believes companies including Urban Outfitters, ASOS and H&M are demonstrating that their work with resale and rental offerings is a marketing ploy rather than a genuine attempt to transform their business models.
Already have an account? Log In
Recommended
Most Popular
Latest Magazine
Features
Why China’s new wastewater standard is only one part of a broader shift spanning environmental law
As Brussels switches on its product passport registry, fashion’s supply chain data gaps threaten a bumpy rollout
As green claims face closer regulatory scrutiny liability no longer sits solely with the brands
News
Preview of our Textile Standards & Legislation Guide
China’s strengthened rules make officials personally accountable for serious environmental damage
New process to strip reactive dyes from cotton could benefit textile-to-textile recycling
Opinion
European factory closures show costs, geography and demand decide which materials survive
Other publications from MCL News & Media
