ZURICH – Sportswear brand On has teamed up with recommerce specialist Trove to launch Onward, a new resale service for pre-owned footwear.
With Onward, Trove will manage the logistics of accommodating customer returns, whilst On will incentivise people to ‘sustainably’ dispose of their unwanted and “gently used” footwear by offering US$35 in credit to each shopper.
“We remain dedicated to making high-quality products that push the bounds of innovation, challenging limits that previously existed in the footwear industry. With the launch of Onward, we are giving our customers more access to ground-breaking products, while giving our products an extended lifespan at the same standard of quality,” said Caspar Coppetti, co-founder of On.
Already have an account? Log In
Recommended
Most Popular
Latest Magazine
Features
Why China’s new wastewater standard is only one part of a broader shift spanning environmental law
As Brussels switches on its product passport registry, fashion’s supply chain data gaps threaten a bumpy rollout
As green claims face closer regulatory scrutiny liability no longer sits solely with the brands
News
Preview of our Textile Standards & Legislation Guide
China’s strengthened rules make officials personally accountable for serious environmental damage
New process to strip reactive dyes from cotton could benefit textile-to-textile recycling
Opinion
European factory closures show costs, geography and demand decide which materials survive
Other publications from MCL News & Media
