Puma hits ‘sustainable’ materials target

Sportswear giant Puma says it has achieved its goal of making nine out of 10 products from recycled or certified materials such as Better Cotton a year earlier than expected, and made further progress in its focus areas circularity, climate and human rights.

Launching its latest sustainability report, Puma said that in 2024, it hit its target of using 75% recycled polyester and increased the percentage of recycled cotton from 9% to 13%.